“When is the best time to post?” Is always the question that we get.
Finding the right time to post all comes down to how your analytic report is read.
But one of things you have to remember is that each business is different when posting. You have different target audiences and you are educating your clients on different things. So your marketing strategy will look completely different even if you are in the same field of work.
Your analytic report after a few months should start to tell you who your key audience is based on gender, age, location, etc. As well as show you what posts are generating the most traction and the time and day posts have most interest.
It can take anywhere from three to six months to start seeing what your true analytic reports look like. When you start to truly market your business organically you won’t see results happen over night. It takes time to build your platform the way you want it.
If you are looking for fast results in growing your business pay-per-click is a great way of marketing to new potential clients, but by doing organic marketing you will be able to find who your true target audience is.
When starting to build your platforms we suggest posting 3 times a week. This will give you enough coverage but not overload people’s feed with posts from your business.
Usually the first month we post one post in the morning, one post in the afternoon, and one post in the evening. (In reality over a month span that would be 4 posts in the morning, 4 posts in the afternoon, and 4 posts in the evening.) This will be the start to seeing when your possible viewers on on.
By the third month we are able to start narrowing down to which time of day works best for posting to your target audience. Then by month four we are able to start narrowing down times.
It might seem like a long process but it’s worth it know exactly when to post, what to post, and who to post to.
Still not sure when the best time to schedule your content? Connect with one of our social media specialists!
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